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The Chinese Business Toolkit/Product #1134BN/$137 (plus shipping and handling).*

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Profiting from the enormous opportunities in the rapidly expanding Chinese marketplace requires managing the substantial risks and challenges posed by a country with unique social and cultural values. Whether you're already doing business there or just considering it, The Chinese Business Toolkit will equip you with the knowledge you need to maximize your success.

The Chinese Business Toolkit includes:

Getting Global Strategy Right (Faculty Lecture on CD-ROM)
Take a seat in the classroom with Harvard Business School Professor Pankaj Ghemawat as he presents a powerful approach to thinking broadly about cross-border adaptation and aggregation strategies. You?ll learn how best to manage within the context of the "semi-globalization" model of integration that prevails today; how to leverage the similarities and differences between countries; why you should incorporate arbitrage, the "forgotten strategy," into your plans; and much more.

Harvard Business Review on Doing Business in China (Paperback)
This collection of 8 HBR articles, each written by experts in Chinese business and culture, explores such issues as the possibilities and pitfalls multinationals face in the Chinese domestic market; the deep-seated cultural traditions Westerners must understand to negotiate successfully with the Chinese; and the emergence of Chinese brands as powerful rivals in the global market.

Inside Chinese Business: A Guide for Managers Worldwide (Paperback)
Dr. Ming-Jer Chen reveals the social and cultural values that underpin Chinese business practices and influence day-to-day corporate decisions. Dr. Chen, the Director of the Global Chinese Business Initiative at The Wharton School, draws from Chinese history, the teachings of the country's greatest philosophers, and from his intimate knowledge of Chinese culture to offer valuable advice on maneuvering successfully within Chinese business communities around the globe.

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