The Cocktail Napkin Test
The Cocktail Napkin Test
SMALLBIZ ADVISOR By Warren G. Purdy
When I first evaluate a potential business venture or an idea for a new product/service, the tools I need for my initial phase of analysis are simply a #2 pencil and a cocktail napkin. With these simple tools I try to determine the level of sales needed to generate enough income to cover my costs.
Get good advice on calculating the break-even sales point for your products or services. Read Warren G. Purdy's column, The Cocktail Napkin Test
http://newsletter.smallbizresource.com/cgi-bin4/DM/y/nvLp0ITmhF0NqJ0EORt0E7
posted by Victor Lloyd Smith @ 12:18 PM
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